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mingjian youxuan kol selection system is based on kol quality and past campaign data to create a complete kol marketing cycle and provides brands with the optimal combination of kols.

mingjian youxuan kol selection system covers mainstream social platforms and many live broadcast platforms such as weibo, wechat, xiaohongshu, tik tok, bilibili, baby tree and zhihu, and enjoys high-level api access to weibo. it provides multidimensional industry baselines, authentically evaluates kol effectiveness, directly presents kol benefit-cost ratios, and scientifically evaluates kol commercial value. as a result, brands are more empowered in price negotiations and can reduce campaign costs. through nlp and machine learning, and training with a large number of spammer samples, mingjian youxuan kol selection system can filter low-quality, fraudulently inflated engagement content and build social relationship networks based on knowledge graphs, so as to quickly find “micro kols” with high cost performance.