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digital advertising monitoring and verification
admonitor is the core advertising measurement product of miaozhen systems. it leverages big data analytics to provide internet advertising monitoring services for advertisers. it offers comprehensive evaluation capabilities and robust traffic filtering capabilities for various media and ad formats. admonitor serves as a universal basis for settlement in the digital marketing field.
why admonitor?
market standard for digital monitoring
covering 2000 media and ad formats
seamless coverage
monitoring all internet media and ads in one system
effective cross-screen measurement
exclusive pmo three-screen sample library
01
admonitor boasts a comprehensive set of metrics, enabling cross-screen evaluation of audience reach and effectiveness.
extensive coverage: covers 2000 media platforms including pc internet, mobile internet, ott, cable tv, and outdoor screens, reaching 20 million households and 50 million people.
cross-screen monitoring: exclusive pmo three-screen cross-screen same-source sample library, offering comprehensive monitoring of all internet media and ads through a single system.
02
by employing compliant and comprehensive metrics, admonitor effectively detects anomalies in ad campaign delivery.
robust fraud prevention system: miaozhen systems’ anti-fraud system adheres to mrc and industry standards. it utilizes over 40 metrics, including givt (general invalid traffic) and sivt (sophisticated invalid traffic), to identify anomalous ad traffic.
real-time data monitoring: admonitor features stable processing, with real-time data refreshing every 15 minutes. it detects anomalies within 1 minute and operates a 24/7 data monitoring mechanism.
03
featuring multiple patented technologies and active collaboration with china advertising association, china communications standards association, and mma.
leading anomaly detection capability: miaozhen’s anomaly detection products helped save advertisers approximately 3.5 billion rmb in 2022. based on comprehensive internet advertising data monitored throughout the year, miaozhen systems estimates that abnormal traffic caused approximately 25 billion rmb in losses in the chinese brand advertising market in 2022.
04
a professional team with years of experience backed by a system that supports flexible integration methods.
experienced team: miaozhen systems’ professional analysts have years of experience serving top brands. they excel in identifying data issues and provide expert guidance for various situations.
flexible system support: admonitor lite offers self-service capabilities, allowing users to configure multiple accounts for convenient and flexible system usage and data viewing. it also provides system api integration, enabling advertisers to automate ad campaign scheduling and data retrieval.
we provide detailed pricing based on the specific circumstances of each advertiser’s campaign. please click on the “contact us” option in the menu to get in touch with our team via the provided 400 number or corporate wechat account for further discussion and assistance.
if you require a solution for measuring offline advertisements, you can explore admonitor ooh for more information about our comprehensive outdoor advertising monitoring services.
depending on your requirements, we can provide data dimensions such as impressions, clicks, tauv and ta% .
for more specific information, please contact our team via the provided 400 number or corporate wechat account for further discussion and customization.
